Marketing Manager

Business Networking In Singapore Generates New Opportunities

Business Networking In Singapore Generates New Opportunities

Singapore, Wednesday –  11  Sarawak  travel partners took part in the business networking session  in Singapore yesterday  opening opportunities for more Singaporeans to travel to visit the State.

40 Singapore tour operators turned up for the session sharing business opportunities and to update Sarawak product experiences to be marketed to Singaporeans and also its expats communities.

‘Singapore has been one of our focus markets and favourite destination for students and family travel with a penchant of our diverse culture, nature and adventure,’ said the Sarawak Tourism Board’s Marketing Manager, Gustino Basuan.

Meanwhile the Managing Director of Sibu-based Greatown Travel, Ling How Kang, has expressed his satisfaction on the outcome of the business networking.

‘We discovered good business prospects with the interest showed by the Singapore agents on Sibu and Central Sarawak and we look forward to much better arrivals next year arising from the aggressive promotion that we had over the years in Singapore,’ he added.

However, we faced challenges post by non-availability of direct flights from Singapore and Sibu, he lamented.

The Sarawak industry partners today continued their promotion in the City State making their presence felt at the three-day ITB Asia held at the Marina Bay Sands.

Singapore’s visitors’ arrival to date stood at 25,922, an increase of 1.53% compared to the same period last year.


Picture shows the networking session.


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Sarawak Tourism Board At ASEAN Travel Forum

Sarawak Tourism Board At ASEAN Travel Forum

KUCHING, Friday – The Sarawak Tourism Board is participating in the 36th ASEAN Tourism Forum (ATF) for the Travel Exchange (TRAVEX) event being held in Singapore on January 18 to 20.

ATF is a regional cooperative effort between ASEAN countries held annually to build and strengthen relations between the different sectors in the ASEAN tourism industry, as well as attract more tourists from non-ASEAN countries.

TRAVEX is the longest running ASEAN leisure travel trade event, providing an opportunity for 1600 delegates with 500 exhibitions to present their tourism products and services to the potential buyers and industry key players.

The interconnectivity of ASEAN-member countries creates a unique marketing advantage in packaging and promoting tourism to outside countries, and TRAVEX embraces that advantage.

The Board is attending and representing Sarawak with tour information and packages from different tour agencies throughout Sarawak.

With a business-to-business appointment structure, providing 15-minute appointment between buyers and sellers, the Board will be providing appointments for industry partners during TRAVEX such as Merdeka Palace Hotel Suites, Kuching Holidays Car Rental and Minda Nusantara Tours Travel Agencies, Miri.

The Board hopes to take this opportunity to open new networking opportunities, maintain old ones, as well as gain insight on the future of ASEAN tourism as a whole.

As one of the oldest and well-established tour and travel forums in the region, the Board considers the ATF and all its facets as an important Trade Fair for 2017.


Picture shows Gustino Basuan, STB’s Marketing Manager (left) having discussion with one of the buyers.


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Communications Unit
T: +6 082-423600  F: +6 082-416700
E: [email protected]


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