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Malaysia Travel Guide

Sarawak Tourism Board showcases rich heritage and culture to media

KUALA LUMPUR, Nov 22 — Sarawak’s rich heritage was recently showcased to the media during an immersive dinner theatre show.

Organised by the Sarawak Tourism Board (STB), more than 100 media personnel were treated to a theatre performance at Hilton Kuala Lumpur with dinner, colourful folk dances and traditional delicacies from the Land of the Hornbills.

A scene from Puteri SantubongA scene from Puteri Santubong

A scene from Puteri Santubong – Presented by Sarawak Tourism Board for Media Night 2019, Kuala Lumpur

Read more at the Malay Mail

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Malaysia Travel Guide

Sarawak Batik at Piala Seri Endo Fashion Competition

Kuala Lumpur, 8th September 2019 – ‘Sarawak Ethos’, the latest initiative by the Sarawak Tourism Board (‘STB’) in collaboration with Old Kuching Smart Heritage (‘OKSHE’), was showcased at the 16th Piala Seri Endon (PSE) Competition Finals, held at Kuala Lumpur Convention Centre today. The showcase revealed a range of Sarawak batik collection to boost visibility of the Sarawak ‘brand’, encapsulating various aspects of Sarawak in the design.

Sarawak Ethos batik collection was introduced by a local design-house, Batique Sdn. Bhd. (‘Batique’) in collaboration with Universiti Teknologi MARA (UITM) fashion school. The theme chosen for this Designers’ Showcase, was inspired by the rich cultural heritage of Sarawak, depicted in the usage of motifs from ‘Melayu’ Sarawak and the indigenous communities of Sarawak.

This 16th Edition of the PSE was graced by the DYMM Raja Permaisuri Agong Tunku Hajah Azizah Aminah Maimunah Iskandariah binti Al-Marhum Al-Mutawakkil Alallah Sultan Iskandar Al-Haj. This annual batik design competition was organised by Yayasan Budi Penyayang Malaysia (PENYAYANG). Founded by the late Tun Paduka Datin Seri Endon Mahmood in 2003 as part of the “Malaysia Batik – Crafted for the World Movement”, it seeks to discover and provide a platform for support, recognition and encouragement of Malaysia’s batik-making talents.

According to Batique Director and shareholder, Shaharom Nor Azlina Merican, “We are indeed privileged to be given this opportunity by PENYAYANG, to showcase our newly-designed batik collection at this prestigious event, inspired by various aspects of Sarawak. We chose to present batik in the light of Sarawak as we believe that there is much more to discover from Sarawak that could inspire ideas of motifs and designs in batik-making. Aptly, STB and OKSHE have come forward to sponsor our collection as well as the ‘Sarawak Ethos’ showcase, reflecting their full commitment to ensure that the visibility of the ‘Sarawak brand’ is also ‘stamped’ in the batik and fashion arena.”

According to Azlina, the first collection, a range of elegant Batique’s shawls and evening wraps, inspired by ‘Bunga Tabor’ and ‘Mawar’ depicting Sarawak’s Malay heritage from the ‘Songket’ and ‘Keringkam’. “The ‘Tudung Keringkam’, which is a luxurious veil heavily embroidered with gold thread, has been the crowning glory of the Melayu Sarawak traditional wear for centuries and has been passed down as priceless family heirlooms. As a fitting tribute, OKSHE had specially flown in the intricately-designed ‘Keringkam’ to be featured together with our Sarawak batik collection,” she added.

The showcase also featured the ‘Lembayung Collection’ – a set of four beautifully designed evening wear which reflects various natural shades of blue to depict the sky, water and the atmosphere, symbolic of Sarawak’s vast primeval, rich ecological and environmental natural assets.

The highlight of ‘Sarawak Ethos’ was Batique’s contemporary collection – a collection of casual and formal wear, illustrating motifs of “buah bangkit”, “pating betulak” and “buah anyam” captured from the renowned Pua Kumbu theme.

The sponsorship by STB and OKSHE is in line with Sarawak’s aggressive promotional campaign ‘Sarawak – More to Discover’, which seeks to share what Sarawak has to offer in the areas of Culture, Adventure, Nature, Food and Festival (‘CANFF’). The Sarawak Ethos theme encapsulates and shares a glimpse of Culture and Nature of Sarawak.

“Batique aims to ‘contemporarise’ Malaysian batik, providing quality batik wear and products at affordable prices. We hope to present our batik collection in a more attractive and ‘contemporary package’ in terms of motifs and design, so that Malaysians will one day embrace batik as, not only formal wear but also casual, daily wear. We believe it is high-time that batik, as our heritage, be ‘revived’ in modern light, as a trend for the younger generation. The PSE is a wonderful platform to achieve this objective and the support of organisations like STB and OKSHE will further boost the batik industry, at the same time sharing Sarawak-themed batik. We hope that the ‘Sarawak Ethos’ collection will entice the audience to find out more about Sarawak batik and traditional wear,” added Azlina.

This 16th edition of PSE saw 46 entries and 12 finalists vying for prizes in the Fashion, Soft Furnishing and Handicraft categories. The competition aims to highlight new-batik making talents besides injecting creativity and excitement in the batik industry. It also provides a platform for new fashion, fabric and product designers to test their abilities against some of the best talents in the batik industry.

Also present at the event were Minister of Tourism, Arts and Culture (MOTAC) YB Datuk Mohammaddin Bin Ketapi, Secretary General of MOTAC YBhg Datuk Isham Ishak, Deputy State Secretary Performance Transformation and Service Delivery, Sarawak State Government, Datu Dr Sabariah Putit, ASEAN-Malaysia National Secretariat director-general Datuk Ahmad Rozian Abd Ghani, Member of Parliament of Permatang Pauh YB Nurul Izzah Anwar, CEO of Yayasan Budi Penyayang Datuk Leela Mohd Ali, CEO of Sarawak Tourism Board (STB) Puan Sharzede Datu Hj Salleh Askor and Batique MD Mohd Said Bani C. M Din.

In conjunction with PSE 2019, the 2nd ASEAN Lifestyle Week will also be held. It is a three-day lifestyle exhibition under the framework of ASEAN’s economic and cultural diversity, which will make Kuala Lumpur as a one-stop centre for buyers and sellers as well as elevate Malaysia’s art and culture scene.

Seri Endon 2019

The ‘Tudung Keringkam’, which is a luxurious veil heavily embroidered with gold thread, has been the crowning glory of the Melayu Sarawak traditional wear for centuries and has been passed down as priceless family heirlooms.

Seri Endon 2019

‘Lembayung Collection’ – a set of four beautifully designed evening wear which reflects various natural shades of blue to depict the sky, water and the atmosphere, symbolic of Sarawak’s vast primeval, rich ecological and environmental natural assets.

Seri Endon 2019

The Sarawak Ethos Batik collection showcased at the 16th Piala Seri Endon (PSE) Competition Finals, from left, CEO of Sarawak Tourism Board (STB) Puan Sharzede Datu Hj Salleh Askor, Batique MD Mohd Said Bani C. M Din and Deputy State Secretary Performance Transformation and Service Delivery, Sarawak State Government, Datu Dr Sabariah Putit

About Sarawak

A kaleidoscope of culture, adventure, nature, food and festivals: is the best description for Sarawak. Sarawak comprises 27 ethnic tribes with their own unique traditions, lifestyles, music and food, while sharing their warm hospitality. Malaysia’s largest state, Sarawak, endowed with some of the oldest rainforests on Earth. Its vast landscape spans over 120,000 sq kms, with towering mountains and cool highlands, jagged limestone formations and mysterious cave systems, winding rivers and quiet beaches; where adventures are waiting to happen. Festivals are hosted throughout the year celebrate the eclectic blend of modern and traditional culture, food, music and religious practices that can be found nowhere else. In Sarawak, there is always ‘More to Discover’.

About Sarawak Tourism Board

Sarawak Tourism Board is the key promoter for Sarawak. STB is a winner of the Asia Pacific Excellence Awards 2016 by Asia-Pacific Association of Communications Directors (APACD) and has received the ASEAN PR Excellence Award 2015 Gold Award. The Rainforest World Music Festival is a five-time Top 25 Best International Festivals recognised by Songlines World Music Magazine (2011 – 2015) and won the Golden City Gate 2019 five-star award for the Rainforest World Music Festival’s (RWMF) promotional video.

About OKSHE

The Old Kuching Smart Heritage (OKSHe) initiative encompasses Historical Monuments Heritage, Kampung Heritage, Business Heritage and Rainforest Heritage, covering large areas of the city from old Padungan to Kubah Ria. Explore these trails to uncover a wealth of Kuching heritage offerings.

Share

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Malaysia Travel Guide

SARAWAK TOURISM BOARD AND OLD KUCHING SMART HERITAGE EXTEND SARAWAK’S ‘REACH’ INTO BATIK AND FASHION THROUGH PIALA SERI ENDON 2019 SHOWCASE

Local Boutique, Batique Sdn. Bhd. works with UITM to Create ‘Sarawak Ethos-themed’, Batik Collection.

Kuala Lumpur, 8th September 2019 – ‘Sarawak Ethos’, the latest initiative by the Sarawak Tourism Board (‘STB’) in collaboration with Old Kuching Smart Heritage (‘OKSHE’), was showcased at the 16th Piala Seri Endon (PSE) Competition Finals, held at Kuala Lumpur Convention Centre today. The showcase revealed a range of Sarawak-inspired batik collection to boost visibility of the Sarawak ‘brand’, encapsulating various aspects of Sarawak in the design.

Sarawak Ethos batik collection was introduced by a local design-house, Batique Sdn. Bhd. (‘Batique’) in collaboration with Universiti Teknologi MARA (UITM) fashion school. The theme chosen for this Designers’ Showcase, was inspired by the rich cultural heritage of Sarawak, depicted in the usage of motifs from ‘Melayu’ Sarawak and the indigenous communities of Sarawak.

This 16th Edition of the PSE was graced by the DYMM Raja Permaisuri Agong Tunku Hajah Azizah Aminah Maimunah Iskandariah binti Al-Marhum Al-Mutawakkil Alallah Sultan Iskandar Al-Haj. This annual batik design competition was organised by Yayasan Budi Penyayang Malaysia (PENYAYANG). Founded by the late Tun Paduka Datin Seri Endon Mahmood in 2003 as part of the “Malaysia Batik – Crafted for the World Movement”, it seeks to discover and provide a platform for support, recognition and encouragement of Malaysia’s batik-making talents.

According to Batique Director and shareholder, Shaharom Nor Azlina Merican, “We are indeed privileged to be given this opportunity by PENYAYANG, to showcase our newly-designed batik collection at this prestigious event, inspired by various aspects of Sarawak. We chose to present batik in the light of Sarawak as we believe that there is much more to discover from Sarawak that could inspire ideas of motifs and designs in batik-making. Aptly, STB and OKSHE have come forward to sponsor our collection as well as the ‘Sarawak Ethos’ showcase, reflecting their full commitment to ensure that the visibility of the ‘Sarawak brand’ is also ‘stamped’ in the batik and fashion arena.”

According to Azlina, the first collection, a range of elegant Batique’s shawls and evening wraps, inspired by ‘Bunga Tabor’ and ‘Mawar’ depicting Sarawak’s Malay heritage from the ‘Songket’ and ‘Keringkam’. “The ‘Tudung Keringkam’, which is a luxurious veil heavily embroidered with gold thread, has been the crowning glory of the Melayu Sarawak traditional wear for centuries and has been passed down as priceless family heirlooms. As a fitting tribute, OKSHE had specially flown in the intricately-designed Keringkam from Sarawak to be featured together with our batik collection,” she added.

The showcase also featured the ‘Lembayung Collection’ – a set of four beautifully designed evening wear which reflects various natural shades of blue to depict the sky, water and the atmosphere, symbolic of Sarawak’s vast primeval, rich ecological and environmental natural assets.

The highlight of ‘Sarawak Ethos’ was Batique’s contemporary collection – a collection of casual and formal wear, illustrating motifs of “buah bangkit”, “pating betulak” and “buah anyam” captured from the renowned Pua Kumbu theme.

The sponsorship by STB and OKSHE is in line with Sarawak’s aggressive promotional campaign ‘Sarawak – More to Discover’, which seeks to share what Sarawak has to offer in the areas of Culture, Adventure, Nature, Food and Festival (‘CANFF’). The Sarawak Ethos theme encapsulates and shares a glimpse of Culture and Nature of Sarawak.

“Batique aims to ‘contemporarise’ Malaysian batik, providing quality batik wear and products at affordable prices. We hope to present our batik collection in a more attractive and ‘contemporary package’ in terms of motifs and design, so that Malaysians will one day embrace batik as, not only formal wear but also casual, daily wear. We believe it is high-time that batik, as our heritage, be ‘revived’ in modern light, as a trend for the younger generation. The PSE is a wonderful platform to achieve this objective and the support of organisations like STB and OKSHE will further boost the batik industry, at the same time sharing Sarawak-themed batik. We hope that the ‘Sarawak Ethos’ collection will entice the audience to find out more about Sarawak batik and traditional wear,” added Azlina.

This 16th edition of PSE saw 46 entries and 12 finalists vying for prizes in the Fashion, Soft Furnishing and Handicraft categories. The competition aims to highlight new-batik making talents besides injecting creativity and excitement in the batik industry. It also provides a platform for new fashion, fabric and product designers to test their abilities against some of the best talents in the batik industry.

Also present at the event were Minister of Tourism, Arts and Culture (MOTAC) YB Datuk Mohammaddin Bin Ketapi, Secretary General of MOTAC YBhg Datuk Isham Ishak, Deputy State Secretary Performance Transformation and Service Delivery, Sarawak State Government, Datu Dr Sabariah Putit, ASEAN-Malaysia National Secretariat director-general Datuk Ahmad Rozian Abd Ghani, Member of Parliament of Permatang Pauh YB Nurul Izzah Anwar, CEO of Yayasan Budi Penyayang Datuk Leela Mohd Ali, CEO of Sarawak Tourism Board (STB) Puan Sharzede Datu Hj Salleh Askor and Batique MD Mohd Said Bani C. M Din.

In conjunction with PSE 2019, the 2nd ASEAN Lifestyle Week will also be held. It is a three-day lifestyle exhibition under the framework of ASEAN’s economic and cultural diversity, which will make Kuala Lumpur as a one-stop centre for buyers and sellers as well as elevate Malaysia’s art and culture scene.

Seri Endon 2019

The ‘Tudung Keringkam’, which is a luxurious veil heavily embroidered with gold thread, has been the crowning glory of the Melayu Sarawak traditional wear for centuries and has been passed down as priceless family heirlooms.

Seri Endon 2019

‘Lembayung Collection’ – a set of four beautifully designed evening wear which reflects various natural shades of blue to depict the sky, water and the atmosphere, symbolic of Sarawak’s vast primeval, rich ecological and environmental natural assets.

Seri Endon 2019

The Sarawak Ethos Batik collection showcased at the 16th Piala Seri Endon (PSE) Competition Finals, from left, CEO of Sarawak Tourism Board (STB) Puan Sharzede Datu Hj Salleh Askor, Batique MD Mohd Said Bani C. M Din and Deputy State Secretary Performance Transformation and Service Delivery, Sarawak State Government, Datu Dr Sabariah Putit

 

About Sarawak

A kaleidoscope of culture, adventure, nature, food and festivals: is the best description for Sarawak. Sarawak comprises 27 ethnic tribes with their own unique traditions, lifestyles, music and food, while sharing their warm hospitality. Malaysia’s largest state, Sarawak, endowed with some of the oldest rainforests on Earth. Its vast landscape spans over 120,000 sq kms, with towering mountains and cool highlands, jagged limestone formations and mysterious cave systems, winding rivers and quiet beaches; where adventures are waiting to happen. Festivals are hosted throughout the year celebrate the eclectic blend of modern and traditional culture, food, music and religious practices that can be found nowhere else. In Sarawak, there is always ‘More to Discover’.

About Sarawak Tourism Board

Sarawak Tourism Board is the key promoter for Sarawak. STB is a winner of the Asia Pacific Excellence Awards 2016 by Asia-Pacific Association of Communications Directors (APACD) and has received the ASEAN PR Excellence Award 2015 Gold Award. The Rainforest World Music Festival is a five-time Top 25 Best International Festivals recognised by Songlines World Music Magazine (2011 – 2015) and won the Golden City Gate 2019 five-star award for the Rainforest World Music Festival’s (RWMF) promotional video.

About OKSHE

The Old Kuching Smart Heritage (OKSHe) initiative encompasses Historical Monuments Heritage, Kampung Heritage, Business Heritage and Rainforest Heritage, covering large areas of the city from old Padungan to Kubah Ria. Explore these trails to uncover a wealth of Kuching heritage offerings.

Share

Little Known Secrets of the Beads of Borneo

Kuching Awarded World Craft City Status

Islamic Heritage Museum holds Special Artefact of the Month”

International Dragon Boat regatta part of Sarawak Regatta 2014

Watching the Tidal Bores in Sri Aman | Sarawak, Malaysia

Santubong Nature Festival 2013 Programme

Categories
Malaysia Travel Guide

RWMF Promoting Sarawak’s Musical Heritage

KUCHING:  RWMF 2019 will feature five Sarawak Bands who will play alongside some of the most prolific world music bands from all parts of the world.

The wildly popular At Adau brings the ancient melodies and rhythms from the different tribes in Borneo to the 21st century by fusing it with contemporary elements.  The seven member group combine sape’ tunes and traditional percussion from the Bidayuh and Iban with their own arrangements to present a pop-folk medley of songs which have made them a big cult figure in the local music scene in the last few years.

Kemada from Sibu in Northern Sarawak are dedicated to preserving traditional Iban music, games, culture and the gendang pampat, a traditional drum usually played during rituals and important celebrations such as Gawai Dayak. In the old days, the permission to use the gendang pampat was limited and sacred. Often they were prohibited which made them more precious to preserve yet at the same time, risking extinction because they were not allowed to be used often.

Suku Menoa comprises of five dedicated musicians preserving the culture and identity of the Iban tribe. They will bring to the world stage, their rituals, music and chants to provide a glimpse into how integrated all these are in their daily lives, even today.

From the Bidayuh community of Kampong Atas Singai in Bau come Staak Bisomu who will provide a fascinating look at the old and hidden rituals still practised by the tribe.

Winners of the Waterfront Music Festival 2017, Suk Binie’ are 7 musicians from Bau.  They play arrangements of traditional melodies from the ethnic communities of the Bidayuh, Iban and Orang Ulu.

Many forms of performing arts are under threat today and although Sarawak has been diligently promoting and preserving its cultural heritage, many traditional practices have been abandoned.

Music is perhaps one of the best examples of this but with the popularity of ‘World Music’ at the RWMF in Sarawak and many other parts of the world, there has been a resurgence in cultural heritage promotion. Festivals like RWMF performs an important role in cultural exchange and encourages creativity that enriches the international art scene and is mostly intended to promote tourism.

Today, more effort is spent on safeguarding measures for traditional performing arts such as transmission of knowledge and techniques of playing traditional musical instruments and research, recording and documentation are being carried out.

In the last few years RWMF has played a crucial role in ensuring the viability of traditional forms of performing arts by developing audiences and raising awareness amongst the general public as well as to an international audience.

Meanwhile the Rainforest in the city (RITC) will take place from July 2 – 11 at Kuching Amphitheatre from 8.00pm till 11.00pm daily, hosted by Ministry of Tourism, Arts, Culture, Youth and Sports Sarawak, in collaboration with Sarawak Tourism Board.  Entrance is free and open for public.

RWMF2019 AT ADAU

The Rainforest World Music Festival takes place on July 12-14 at the Sarawak Cultural Village and is organized by the Sarawak Tourism Board, endorsed by Tourism Malaysia and is supported by the Ministry of Tourism, Arts and Culture, Youth Sports Sarawak.

For further information on tickets, festival activities and logistics, please log on to https://rwmf.net/

 

 

 

 

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Categories
Malaysia Travel Guide

RWMF Promoting Sarawak’s Musical Heritage

KUCHING:  RWMF 2019 will feature five Sarawak Bands who will play alongside some of the most prolific world music bands from all parts of the world.

The wildly popular At Adau brings the ancient melodies and rhythms from the different tribes in Borneo to the 21st century by fusing it with contemporary elements.  The seven member group combine sape’ tunes and traditional percussion from the Bidayuh and Iban with their own arrangements to present a pop-folk medley of songs which have made them a big cult figure in the local music scene in the last few years.

Kemada from Sibu in Northern Sarawak are dedicated to preserving traditional Iban music, games, culture and the gendang pampat, a traditional drum usually played during rituals and important celebrations such as Gawai Dayak. In the old days, the permission to use the gendang pampat was limited and sacred. Often they were prohibited which made them more precious to preserve yet at the same time, risking extinction because they were not allowed to be used often.

Suku Menoa comprises of five dedicated musicians preserving the culture and identity of the Iban tribe. They will bring to the world stage, their rituals, music and chants to provide a glimpse into how integrated all these are in their daily lives, even today.

From the Bidayuh community of Kampong Atas Singai in Bau come Staak Bisomu who will provide a fascinating look at the old and hidden rituals still practised by the tribe.

Winners of the Waterfront Music Festival 2017, Suk Binie’ are 7 musicians from Bau.  They play arrangements of traditional melodies from the ethnic communities of the Bidayuh, Iban and Orang Ulu.

Many forms of performing arts are under threat today and although Sarawak has been diligently promoting and preserving its cultural heritage, many traditional practices have been abandoned.

Music is perhaps one of the best examples of this but with the popularity of ‘World Music’ at the RWMF in Sarawak and many other parts of the world, there has been a resurgence in cultural heritage promotion. Festivals like RWMF performs an important role in cultural exchange and encourages creativity that enriches the international art scene and is mostly intended to promote tourism.

Today, more effort is spent on safeguarding measures for traditional performing arts such as transmission of knowledge and techniques of playing traditional musical instruments and research, recording and documentation are being carried out.

In the last few years RWMF has played a crucial role in ensuring the viability of traditional forms of performing arts by developing audiences and raising awareness amongst the general public as well as to an international audience.

Meanwhile the Rainforest in the city (RITC) will take place from July 2 – 11 at Kuching Amphitheatre from 8.00pm till 11.00pm daily, hosted by Ministry of Tourism, Arts, Culture, Youth and Sports Sarawak, in collaboration with Sarawak Tourism Board.  Entrance is free and open for public.

RWMF2019 AT ADAU

The Rainforest World Music Festival takes place on July 12-14 at the Sarawak Cultural Village and is organized by the Sarawak Tourism Board, endorsed by Tourism Malaysia and is supported by the Ministry of Tourism, Arts and Culture, Youth Sports Sarawak.

For further information on tickets, festival activities and logistics, please log on to https://rwmf.net/

 

 

 

 

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