August 15, 2019
MIRI: All tourism stakeholders should ensure that visitors from China and India are well informed about Visa on Arrival (VoA) requirements.
Assistant Minister of Tourism, Arts and Culture Datuk Lee Kim Shin said this following a meeting between the Immigration Department, tour operators, and the Customs Department at Miri Airport yesterday.
Read more at theborneopost.com
August 15, 2019
MIRI: All tourism stakeholders should ensure that visitors from China and India are well informed about Visa on Arrival (VoA) requirements.
Assistant Minister of Tourism, Arts and Culture Datuk Lee Kim Shin said this following a meeting between the Immigration Department, tour operators, and the Customs Department at Miri Airport yesterday.
Read more at theborneopost.com
August 14, 2019
Kuching – August 13th: The Sarawak Tourism Board (‘STB’) has added another milestone in her efforts to boost Sarawak’s tourism through a collaborative effort with AirAsia and Laduni Services Sdn Bhd. to ensure that Sarawak’s brand will be widely seen on selected aircrafts flying in the region.
YB Datuk Abdul Karim Rahman Hamzah, Minister of Tourism, Arts, Culture, Youth and Sports Sarawak giving thumbs up to one of Sarawak Ad Panel on AirAsia aircraft witness by Sharzede Datu Haji Salleh Askor, CEO of STB and Dato Aziz Bakar, AirAsia Board of Director.
Through this collaboration, the overhead cabin compartments of 5 AirAsia planes will be prominently adorned with visuals depicting Sarawak as a destination full of life, vibrancy and excitement, showcasing various attractions of Sarawak’s culture, adventure, nature, food and festivals.
The collaboration was officiated by the Minister of Tourism, Arts, Culture, Youth and Sports Sarawak, YB Datuk Abdul Karim Rahman Hamzah at a signing ceremony held at the Kuching International Airport today.
This promotional effort on the 5 aircrafts involves AirAsia Malaysia and AirAsia Thailand, reaching out to 6 countries around Asian countries for duration of one year. Some of the key destinations include Kuala Lumpur, Miri, Kota Kinabalu, Langkawi, Johor Bharu, Kuala Terengganu, Alor Setar, Penang and Kuching in Malaysia, Bangkok, Phuket and Chiang Mai in Thailand, Chennai, Kochi and Kolkata in India, Ho Chi Min City, Danang, Hanoi in Vietnam, Medan and Jakarta in Indonesia, Phnom Penh and Siam Rep in Cambodia, Chongqing, Hangzhou, Kunming and Shenzhen in China, Bandar Seri Begawan, Brunei and Singapore.
In addition, Sarawak will also be featured in the coveted 360 inflight magazine and other digital platforms at KLIA2.
YB Datuk Abdul Karim Rahman Hamzah said: “We hope that this promotional initiative will be able to give Sarawak greater brand visibility in the region targeting the correct audience among travellers. It serves to convey not only our promotional messages but a chance to showcase our State’s iconic visuals including the UNESCO World Heritage Site of the Mulu National Park, Sarawak Laksa, Tusan beach, Rainforest World Music Festivals and the Rafflesia flower amongst others.”
Flight connectivity has always been a key structural challenge for the State. It is hoped that promotional efforts such as this will enhance visibility in prime catchment areas within the region.
Echoing the Minister, STB’s CEO Sharzede Datu Salleh Askor said, “Sarawak tourism sees this private-public sector collaboration as a good synergy and consolidated initiative to promote Sarawak to its key target markets. Sarawak has many hidden gems that are waiting to be discovered and aircrafts are certainly one of the best platforms to boost visibility and capture tourists travelling around the Asian countries mentioned.”
Sharzede added that STB is also going strongly on promotions in the digital media realm to capture air travellers who are IT savvy, many of whom tend to use Online Travel Agencies (OTAs), for their travels.
This latest collaboration follows the earlier ‘Visit Sarawak Campaign’ AirAsia aircraft livery, which was launched on February 2, this year. These are among STB’s promotional strategy to create visibility for Sarawak in the domestic and International markets.
March 20, 2019
Kuching has been awarded the status “World Craft City” by the World Crafts Council.
Karim and others having a look at the AHPADA-WEFT Forum poster’s during the launching of conferment on Kuching City for Craft by World Craft Council at Old Court House, Kuching. Photo Credit: New Sarawak Tribune
The city has the reputation of being the hub and gateway to the crafts of the indigenous tribes of Sarawak and entire Borneo. These crafts are testaments to the wealth and diversity of their traditions and cultures in the forms of textiles, fibres, ceramics and wood.
Tourism, Arts, Culture, Youth and Sports Minister Datuk Abdul Karim Rahman Hamzah said the state has many other sub-ethnics groups. These are what make Sarawak a great place to discover for tourists, and therefore it has won the heart of the judges to declare Kuching as City for Crafts.
“I was also informed that the city has been conferred as the World Crafts Council-City for Crafts thereby joining the ranks of other Crafts Cities around the world in countries such as India, Indonesia, China, Thailand, Iran and twenty other cities the world over,” Karim said at the launch of conferment on Kuching as city for crafts.
Continue reading here:
Kuching to be Promoted as ‘craft paradise’, says Karim; by New Sarawak Tribune.
March 20, 2019
Kuching has been awarded the status “World Craft City” by the World Crafts Council.
Karim and others having a look at the AHPADA-WEFT Forum poster’s during the launching of conferment on Kuching City for Craft by World Craft Council at Old Court House, Kuching. Photo Credit: New Sarawak Tribune
The city has the reputation of being the hub and gateway to the crafts of the indigenous tribes of Sarawak and entire Borneo. These crafts are testaments to the wealth and diversity of their traditions and cultures in the forms of textiles, fibres, ceramics and wood.
Tourism, Arts, Culture, Youth and Sports Minister Datuk Abdul Karim Rahman Hamzah said the state has many other sub-ethnics groups. These are what make Sarawak a great place to discover for tourists, and therefore it has won the heart of the judges to declare Kuching as City for Crafts.
“I was also informed that the city has been conferred as the World Crafts Council-City for Crafts thereby joining the ranks of other Crafts Cities around the world in countries such as India, Indonesia, China, Thailand, Iran and twenty other cities the world over,” Karim said at the launch of conferment on Kuching as city for crafts.
Continue reading here:
Kuching to be Promoted as ‘craft paradise’, says Karim; by New Sarawak Tribune.